Univision TV is one of New York City�s premier Spanish language television stations. Broadcasting on WXTV channel 41, this stations viewing audience has been steadily increasing since it began operation. It continually beats out the other Spanish language stations in the area and even some of the English speaking ones for daytime audience share.
The Univision Television Group owns Univision TV. The Univision Television Group also operates 24 Univision TV stations, the Univision radio network, Univision online and the Univision music group. Univision is headquartered in Los Angeles California and reaches 98% of the Spanish-speaking households nationwide.
Univision TV began it operations in 1970 and is dedicated to serving Hispanic America. Their success is based on the fact that their programming is specifically designed to appeal to the interests and information needs of a very large Hispanic audience in the US. Univision TV programming consist of the following genres:
� Novelas � Univision TV offers these family and teen oriented programs are produced with star studded casts and popular music. These shows include dramas of intrigue, betrayal, love and romance as well as historical and educational themes.
� News � Univision TV offers these Spanish language news programs off the same excellence of quality as any of their English-speaking counterparts but is tailored to the topics of most interest to the Hispanic community.
� Sports � Univision TV offers this series provides exclusive coverage of soccer, the most popular spot among Hispanics.
� Entertainment � The programs on Univision TV will rival anything available of the three major English speaking networks and includes human-interest stories, game shows, situation comedies and children�s programming.
� Talk Shows � The most popular Univision TV talk show stars Emmy award winner, Christina Saralegui. Her program will rival any program the major English speaking networks air.
� Specials � Univision TV offers a full range of specials that keep the audience coming back for more.
Univision TV has achieved this level of success by accurately accessing what the Hispanic community wants to watch and then providing it with consistently high quality programs and performers. As a measure of its success, Univision TV is the fifth most watched television network in the United States.